Wednesday, 8 June 2016

DOPE LASU@ ONE

Dope Lasu is the name of a brand in Lagos State University. The word Dope can be interpreted in several ways. However the context in which we use it is “the slang context” .When something is exquisite, when it is cool, when it looks so good , it gets you saying  WOW” you  say its “DOPE”.
 The brand was created June 12th 2015 with the opening of our first instagram handle “@dope__lasu” (2underscores). Dope lasu was created to promote LASU and rebrand the mentality people have about our school. A lot of people think all we ever do in LASU is cultism and strike. We at Dope lasu decided to change that mentality through the use of social media. We promoted and showcased Lasuites who were not just only fashionable, talented but also those who are intelligent. We also promote brands, creativity; encourage young entrepreneurs within and outside Lasu. Dope lasu was opened in other to create a close relationship between the students amidst of other things “Our Aim is TO PROMOTE, CONNECT AND UNITE LASUITES”
We introduced terms like “Dope lasuites, the beautiful ones in lasu, real niggas in lasu , tell a friend to tell a friend about dope lasu” and today lasuites use these terms on social media as they  now trend . We were not the first Lasu page on social media however we are loved by several Lasuites. Before January first 2016 Dope lasu was handled by two persons. However by January first 2016,
A team of 8persons was created and they include
1) Mariam Yussuff- @mahr33ham
2) Ofuani chinedu – @themainchris_
3)Abiodun olamide – @midey_millz
4) Adewale salau – @kvngsalau
5) Badiru yewande – @dudulewami
6) Willams Emmanuel- @willz_Jamal
7)Campbell eniola- @_fikunmi
8)Fatimehin ikeoluwaa – @_arifay
Each person being a student in Lasu, representing their various faculties, thus the DOPE FAMILY became a bigger one. By February this year we got a direct message from Wema bank via instagram. They wanted us to work with them for the Orientation for fresh students, after the interview at the Wema Lasu branch. We hadcontract with them and thus the Dope Lasu team members became Wema ambassadors.
A week after the orientation program we changed our brands logo and gave it a NEW Look.. After that we organized a contest and the two winners with the highest likes Omarion Veracruz ( @omarioncruz_ and Amuni Damilola ( @bee_horla )emerged First Ever FacesOFDopeLasu. By march the 11th we had their first official shoot with designers like @Annexkayclothing @kibk_couture @house_of_willz ,Make up artists like @dudulewami @cecilemakeovers , Lasu’s top Photographers @kvngsalau @adeoyeonisemo @ortegahbenjamin. We the team members also had our first shoot with Dope lasu tees, We invited Dynamixmagazine to cover the shoots and interview the FacesofDopeLasu. That evening the first Dope Lasu account @dope__lasu (2underscores) with over 8000followers got hacked for the first time. The whole team was upset.. We had planned a lot of shoots for our FacesOfDopeLasu but we had to push them aside and focus on the account. After 1 weeks we opened Our Second account and named it “@Dopelasu” within two weeks we had gained over 6000 followers. On the 3rd week of April 3rd 2016 The account got hacked again, It was a Sunday morning. That week the team came together and we agreed to open an account but keep it on the low for a while and think about ways to secure the account .Eventually after the exams by the second week of MAY we unveiled the 3rd dope lasu account using “3underscores” and we are grateful to all our loyal followers and supporters. Lasuites and non lasuites who have been with us throughout. We appreciate the love. As at June 1st 2016 we had over 12k followers and we would be celebrating our One year anniversary on June12. One year of Growth, Love, Tough times, honestly it wasn’t easy but we came through. The team  has been so strong. They never for once thought about giving up.
Through the rough times they stood and were very strong.. We are more than a team, We are a Family,  To everyone who has been Supportive. THANK YOU, your love keeps us going, as June 12 is around the corner. We are excited about our 1st anniversary. Dope lasu At one. Not just because we have achieved a lot but because we have achieved our aim. Which is to promote, connect and unite lasuites. Within one year we have become ambassadors for several brands such as Wema bank, campusmovers Nigeria, 9jacampusstyle , campushubb, nigeriacampusconnect ,sulcataent . We are also media partners for Nigerian students fashion designers week 2016, Willywears fashion show, Powerball 2016, Mlk events ( organizers of miss lasu this year) . With over 27k followers on our 3accounts.. Wouldn’t you rather celebrate with us? Celebrate with the Dope family.Support the movement.
We are Lasu.
 We are Proud.
Anticipate Dope Lasu At One. Follow us on instagram @dope___lasu (3 underscores)

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